Everton Football Club released season ticket pricing for the 2026-27 campaign late last week, announcing increases that have drawn criticism from supporters. Adult season tickets will see an average price increase of £45, with some categories facing rises as high as £85.

The price adjustments have been met with disappointment from many Evertonians who view the increases as excessive. The club's decision comes at a time when many fans are already facing financial pressures from the broader economic climate.

Adding to supporters' concerns, the club has also reduced the number of seats available in the Family Stand section. Fans currently seated in this area who wish to retain their existing seats will face price increases of nearly £300, representing one of the steepest jumps across all ticket categories.

The pricing changes reflect what the club describes as a balancing act between generating necessary revenue and maintaining accessibility for supporters. Season ticket pricing has become an increasingly contentious issue across football as clubs seek to maximize revenue while preserving fan loyalty and attendance.